tesla poor man's drm boo-boo
Posted: Wed Mar 04, 2009 4:05 pm
http://valleywag.gawker.com/5164035/tes ... witch-huntIn his latest witch hunt, which our tipster says took place recently, Musk set out to entrap potential leakers by sending each employee a slightly altered version of an email which he expected would get sent to the media. Musk began the memo, "I'm a big believer in trusting employees."
By altering phrases scattered throughout the email — changing "I'm" to "I am," for example — a Tesla IT employee created individualized memos which would have a detectable "fingerprint" in the text. In the memo, Musk asked everyone to sign a new, stricter nondisclosure agreement. The agreement wasn't the point of the email — it was just a ruse to catch the company's leakers.
Musk did not even let his executives in on the plan. That's where the scheme went hilariously wrong.