Sony Drops PS2 Price
Posted: Fri Apr 21, 2006 8:26 am
I heard the rumor earlier, but now it's official. Does anyone think that anybody would buy a PS2 with the PS3 on the horizon?
Article here.
Article here.
--AlanApril 20, 2006
Sony Drops PS2 Price
By Patrick Klepek
Last week an analyst speculated to CNN Money that Sony would cut the price of PlayStation 2 amidst the continued push of Xbox 360 and the looming release of PlayStation 3. Sony Computer Entertainment America today confirmed the price drop; consumers can now pick up machines for $129.99.
Price drops aren't uncommon in the face of next-generation; parts are cheaper to manufacture and companies are desperate to continue expanding the market. "While we continue to innovate and design groundbreaking new products, we remain dedicated to our long-term vision for the PlayStation 2 platform," says SCEA president and CEO Kaz Hirai.
Though the change is effective immediately for consumers, SCEA won't start advertising the price drop until April 27th. In the announcement press release, the company cited The NPD Group numbers to state PlayStation 2 currently controls 55.6% of the market share in the console market.