In a letter issued to its customers, Ralliart, a Japanese high-performance subsidiary of Mitsubishi, has announced that it is closing its doors. The company's business case has apparently faded, a victim of the wilting domestic aftermarket scene as well as its lack of continued motorsports involvement.
Naturally, we wondered if and how the closure of the company responsible for its high-performance parts and related merchandise would impact the development, production and marketing of Mitsubishi vehicles sold here in the States – more specifically, the Lancer Ralliart and Sportback Ralliart models. To answer that question, we spoke with Mitsu spokesman Maurice Durand, and he informs us that the closure of Ralliart will not, in fact, have any affect on the availability or continued marketing of these models (or any future branded offerings), as Mitsubishi owns the rights to the name, logo, and so on. Furthermore, all licensing agreements in foreign countries remain intact.
So, while you may not be able to get a genuine JDM Ralliart strut-tower brace or shift knob, you can breath easy that the SportBack that you've been saving your lunch money for will still be at your local dealer by the time you've got enough scratch. Official press release after the jump.
_________________ I have come to believe that the whole world is an enigma, a harmless enigma that is made terrible by our own mad attempt to interpret it as though it had an underlying truth. - Umberto Eco
Wed Mar 10, 2010 6:05 pm
complacent
DCAWD Founding Member
Joined: Sun Aug 29, 2004 8:00 pm Posts: 9203 Location: NoVA
Re: Ralliart is dead, long live Ralliart
that's just messed up.
_________________ colin
a toaster, a yammie i <3 teh 00ntz
Wed Mar 10, 2010 6:52 pm
Sabre
DCAWD Founding Member
Joined: Wed Aug 11, 2004 8:00 pm Posts: 15045 Location: Springfield, VA
Re: Ralliart is dead, long live Ralliart
That sucks
_________________ 92.5% Stock 04 STI A pessimist is a man who thinks all women are bad. An optimist is a man who hopes they are. - Chauncey Mitchell Depew
Wed Mar 10, 2010 8:03 pm
thermobox
DCAWD Founding Member
Joined: Fri Aug 27, 2004 8:00 pm Posts: 733
Re: Ralliart is dead, long live Ralliart
The formal announcement kinda sounds like engrish.
Partial Cease of Business Activities along with Ralliart Inc's Business Scale Down Ralliart Inc (President Masao Taguchi) has announced as follows.
Dear all of our customers ,
First of all, we much appreciate for your usual patronage to our company. Our company have done the various activities relating motorsport with the support of many people since the establishment in April,1984 so far. However, because of the sudden change of economy situation since the year before last, the business circumstance surrounding our company radically became worse and so, this time we have reached the conclusion that we Ralliart Inc., would scale down our business activities as of the end of March 2010.
Along with the scale down of our business activities this time, we would cease the following business and operation which we have done so far. We would like to express our sincere apology to all of customers though we would make you much inconveniences.
Meanwhile, we wish you a continuous support to Ralliart family and entrants driving Mitsubishi cars who play an active part all over the world.
Items which would cease our business and operation along with our business scale down;
Support to motorsport customers(Support to the participation, Technical Support, and Awarding of Mitsubishi/Ralliart Driver of the Year) New Planning, Development and Merchandize of Ralliart products (Except FIA VO parts) :*1 Information of new products and dispatching motorsport information(at web):*2 *1 FIA VO parts development and those application work shall be done by Mitsubishi Motors Corporation as it is. *2 FIA Group-N information shall be open at the web site of Mitsubishi Motors Corporation.
Date of the cease: 1st April, 2010
Thu Mar 11, 2010 7:09 am
Sabre
DCAWD Founding Member
Joined: Wed Aug 11, 2004 8:00 pm Posts: 15045 Location: Springfield, VA
Re: Ralliart is dead, long live Ralliart
thermobox wrote:
... Date of the cease: 1st April, 2010
Hmm, that date.... Just odd that they would pick that one...
_________________ 92.5% Stock 04 STI A pessimist is a man who thinks all women are bad. An optimist is a man who hopes they are. - Chauncey Mitchell Depew
Thu Mar 11, 2010 10:42 am
abhi
I'm a n000b
Joined: Wed Feb 24, 2010 12:24 am Posts: 16 Location: NoVA
Re: Ralliart is dead, long live Ralliart
I'm going to stock up on the Ralliart branded parts.
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